Episode #9: The Memes of Transformation - With John Seymour

This week’s episode of the 91 Untold Change Project podcast features an interview between Neil and our very own John Seymour. If you don’t know John he is regarded as one of the UK’s foremost experts on NLP (having co-authored the million copy best-seller Introducing NLP and having founded the hugely successful JSNLP training school – now a part of 91 Untold). 

John is a radical thinker capable of conceptualising change at multiple levels and weaving modalities such as NLP, applied psychology, memetics and system’s thinking to take our understanding of change to a deeper level. It was typical of him, for instance, when asked the question ‘how does change happen?’, to respond “But what is change anyway?”.

John loves to play with paradox and mind-melting complexities, such as, “How do you harness unconscious skills, giving that they’re unconscious?”, in a way that never ceases to intrigue us.

In this podcast, John explores how to build momentum in change projects, particularly for larger scale changes. He breaks down ways you can look beyond the often-misleading surface structure of an organisation, and how to untangle some of the most difficult of problems that can arise within large teams. We are guided through Richard Hawkins’ Meme Theory, with John explaining why it’s is so relevant in the changing world around us today.